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Trend Micro Named 2010 CRN Channel Champion

Poster: SySAdmin
Posted on March 12, 2010 at 11:07:01 AM
Trend Micro Named 2010 CRN Channel Champion

Honored as the Top Vendor in the Network Security Software Category; Study is Premier Resource to Evaluate Channel Vendors and Programs

CUPERTINO, Calif., March 12 -- Trend Micro was named a 2010 CRN Channel Champion in the category of Network Security Software and the Channel Champion in the Technical Satisfaction and Financial Factors subcategories at an awards ceremony in Los Angeles, CA on March 10, 2010 at the XChange Solution Provider conference. The CRN Channel Champions study measures overall Solution Provider perceptions of vendor products and services. The survey is the largest and broadest-based technology integrator market study in the industry. The result is a premier resource used by VARs and technology integrators throughout the industry to evaluate vendors and their programs.

"Winning this award is a direct result of team collaboration - Trend Micro and its solution provider partners," said Thomas Miller, executive vice president, sales and marketing, Trend Micro.  "Trend Micro's channel team is fully committed to giving solution providers the right tools, products, and services to ensure their success in 2010.  While we proudly accept this industry recognition award, we expect an even higher standard of excellence this year for taking our partner relationships to the next level."

"Each year we survey the Solution Provider community to learn their satisfaction with the technology vendors they work closely with to deliver solutions to their customers. This survey is an essential resource for the Channel community," said Kelley Damore, VP, editorial director, Everything Channel.  "We congratulate these leading technology vendors on this recognition."

Channel Champions award winners and related study will be published in the April 26, 2010 issue and online at http://www.channelweb.com.

This is the third time in the last five years Trend Micro has been recognized as the top vendor in CRN's Channel Champion security software categories. In 2008, Trend Micro was honored as the top vendor in both Client Security Software (Firewall, Anti-Spam, Anti-Virus) and Network Security Software categories.  In 2006, Trend Micro swept all three awards for 2006 CRN Channel Champion in the Client Security Software category - consisting of Overall Winner, Channel Criteria Winner and Technical Criteria Winner - and also received Overall Winner and Technical Criteria Champion honors for the network security software category.

The survey rated nearly 100 vendors in 21 key product and service categories. The categories included: Client Security Software; Data and Information Management; Enterprise Network Storage (SAN or NAS); Enterprise Networking Hardware (includes wireless); Flat Panel Displays 19"-30"; Middleware; Midrange Servers; Multifunction Printers; Network Security Appliances; Network Security Software; Notebooks/Mobile Computers; Power Protection and Management; Processors; SATA Hard Drives; Server/Application Virtualization; SMB Networking Hardware (includes wireless); SMB Network Storage; Storage Management Software/Data Protection Software; Unified Communications/Voice-over-IP Technology; Volume Servers; and Workgroup Color Printers.

The CRN Channel Champions survey was conducted between December 2009 and February 2010. Solution Providers were chosen at random from CRN's subscriber list and were prequalified to ensure that they worked in the category, were familiar with the products and had a significant relationship with the vendor(s) being rated. Many respondents were qualified to rate more than one vendor.  CRN specified that VARs and technology integrators rate only those vendors with which they had either a strategic partner type of business relationship, when possible. Vendors rated in each category were chosen on the basis of market-share data provided by major research firms. In the case where market-share data was not available, vendors were chosen by CRN senior editorial staff recommendations.  VARs and technology integrators were asked to rate the relative importance of the individual evaluation criteria. To derive the overall score for each vendor, the raw satisfaction scores were weighted according to the relative importance of the evaluation criteria.

About Trend Micro

Trend Micro Incorporated, a global leader in Internet content security, focuses on securing the exchange of digital information for businesses and consumers. A pioneer and industry vanguard, Trend Micro is advancing integrated threat management technology to protect operational continuity, personal information, and property from malware, spam, data leaks and the newest Web threats. Visit TrendWatch at http://www.trendmicro.com/go/trendwatch to learn more about the latest threats. Trend Micro's flexible solutions, available in multiple form factors, are supported 24/7 by threat intelligence experts around the globe. Many of these solutions are powered by the Trend Micro(TM) Smart Protection Network(TM) infrastructure, a next-generation cloud-client innovation that combines sophisticated cloud-based reputation technology, feedback loops, and the expertise of TrendLabs(SM) researchers to deliver real-time protection from emerging threats. A transnational company, with headquarters in Tokyo, Trend Micro's trusted security solutions are sold through its business partners worldwide. Please visit http://www.trendmicro.com.

About Everything Channel (http://www.everythingchannel.com, http://www.channelweb.com)

Everything Channel, headquartered in Framingham, MA, is a technology marketing and sales solutions company.  Through its "Complete Technology Channel Solution," Everything Channel offers the right business tools to accelerate technology sales.  From branding and recruiting to marketing and sales, Everything Channel offers technology marketers the unmatched breadth and depth of global brands and market intelligence combined with unparalleled audience loyalty and credibility serving all technology sales channels through an extensive database.  Everything Channel provides innovative field sales and marketing solutions to the sellers of technology to achieve measurable and significant results.

About United Business Media Limited

UBM (UBM.L) focuses on two principal activities: worldwide information distribution, targeting and monitoring; and, the development and monetisation of B2B communities and markets. UBM's businesses inform markets and serve professional commercial communities -- from doctors to game developers, from journalists to jewelry traders, from farmers to pharmacists -- with integrated events, online, print and business information products. Our 6,500 staff in more than 30 countries are organised into specialist teams that serve these communities, bringing buyers and sellers together, helping them to do business and their markets to work effectively and efficiently. For more information, go to http://www.ubm.com.

Source: Trend Micro
   

CONTACT:  Andrea Mueller of Trend Micro, +1-408-863-6583,
andrea_mueller@trendmicro.com

Web Site:  http://www.trendmicro.com/
 
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